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| In today's turbulent business world, most companies find themselves in a complex competitive environment in which the formulation and execution of corporate strategy are most critical than ever before. This course presents cutting-edge content taught by faculty who are renowned in their fields. Participants will learn techniques to understand the competitive structure of an industry and a company’s value proposition for competitive advantage. Entry, positioning, pricing, new venture, technology, diversification, scope, and vertical integration decisions will be analyzed. The organizational issues associated with effectively developing and implementing strategies will also be discussed. |
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 | | During the seminar, you will learn to: | - Improve your ability to recognize key strategic issues.
- Assess the value of strategy options.
- Analyze industry structure.
- Apply the five-forces analysis to your organization.
- Identify sources of competitive advantage
- Recognize which competitive advantages can be sustained.
- Predict the impact of industry evolution and better anticipate competitive reactions.
- Use game theory reasoning to analyze strategic decisions.
- Use scenario analysis in modeling uncertain, competitive environments.
- Avoid the classic mistakes in thinking about strategy by avoiding buzz words.
- Understand how strategy can be used to help predict the future.
- Develop systems and blueprints for coordinating activities across business units and functions.
- Make decisions about entry and positioning, based on the company's strategic assets.
- Analyze horizontal strategies that coordinate the sharing of resources and the transfer of knowledge between units.
- Understand vertical integration.
- Improve your strategic planning process.
- Analyze diversification strategies.
- Determine organizational requirements of strategy and adapt your organization to a new strategy.
- Integrate creativity into strategy formulation and execution.
- Draw links between strategy formulation and implementation.
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| | Who Should Attend | | The program is designed for upper-middle through senior-level managers who are now or will be deeply involved in the development of strategy at the corporate, business or functional level in their organizations. Appropriate titles would include vice presidents, general managers, strategic planners, consultants, corporate and business planners, and functional directors in areas like marketing, finance, operations and other managers involved in the formulation and implementation of a company's or business unit's strategy. |
| | Executive Program in Corporate Strategy Topics Outline | Industry Analysis and Positioning- Economic framework for analyzing the structure of the industry in which a firm competes
- How the competitive position of a firm determines its level ofperformance
Competitive Advantage, Sustainability, and Entry - How the capabilities and strategic assets of a company determine its competitive advantage
- The effects of competition on the longevity of competitive advantage
- Implications for entry decisions
Corporate Strategy - Allocation of resources and coordination of activities between business units
- Optimal scope of the firm in terms of diversification and vertical integration
- Effective organization and management of multi-unit companies
Strategic Scenario Analysis and Game Theory- Integrate the insights of game theory into a formal decision making model
- Interaction among firms in concentrated industries where reactions and counterreactions are anticipated
- Positioning, resource, and process choices
- Integrate traditional scenario analysis and game theory
Strategic Planning- Defining long-term objectives, strategic objectives, and strategic initiatives
- Translating strategic objectives into an execution plan
- Developing a strategic execution roadmapl
Strategy Implementation - Relationship between a firm's competitive strategy and the organizational structure and resources that enable it to implement that strategy
- Framework for identifying the set of requisite resources that underlie a strategy
- Critical organizational mechanisms required to effectively implement the strategy
New Venture Strategy
- Analysis of new business opportunities
- Unique problems associated with analyzing future competition for products which do not exist
Technology Strategy - How to use corporate-level strategy to understand strategy formulation and implementation in high-technology industries
- Unique strategic issues for industries that focus on technology
- The impact technology shifts have on strategy across industries
Strategic Thinking - The process companies can use to develop and analyze unique, creative strategies
- Utilizing decision making models and avoiding common decision traps
- Analyzing and managing uncertainty
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| Executive Program in Corporate Strategy Faculty
| | | Harry Davis |  Harry Davis is the Faculty Director for the Advanced Management Program. He teaches in the areas of strategy, leadership, and creativity. Professor Davis has served as both Interim and Deputy Dean at Chicago Booth. In these leadership roles, he instituted many new programs and organizational changes, all of which were aimed at strengthening the learning environment for students. He continues to be a force in education innovation, bringing such programs as the New Product Laboratory and the Leadership Exploration and Development (LEAD) to Chicago.
Click for complete biography | | Robert H. Gertner |  Robert H. Gertner has been a member of the University of Chicago Booth School of Business faculty since 1986. His research activities focus on industrial organization, resource allocation and decision making in organizations, corporate investment, law and economics, and strategic pricing.
Click for complete biography | | John P. Gould |  Jack Gould has been a member of the faculty at the University of Chicago Booth School of Business since 1965, where he has taught M.B.A., Executive M.B.A., and Ph.D. courses on a wide range of subjects, from accounting and economics to strategic thinking and creative management. Professor Gould studies the economics of information, microeconomic theory, industrial organization, strategy, law and economics, and investment by the firm.
Click for complete biography | | Marc Knez |  Professor Marc Knez currently teaches strategy courses in the Chicago Booth full-time and part-time MBA programs. He studies strategic and organizational decision making, strategic planning, and market analysis. His academic research evolved from a focus on applying game theory and decision theory to strategic decision making to a focus on market analysis, strategy development, and organizational structure.
Click for full biography | | Jim Schrager |  Jim Schrager teaches new venture strategy and international strategy courses to MBA students at the University of Chicago Booth School of Business, where he is often ranked as one of the top instructors. He was awarded the Emory Williams Teaching Award in 1996, 2001 and 2007, named as one of the top teachers in Entrepreneurship in the United States by BusinessWeek magazine in 1996. He was selected to give the Convocation address at Chicago in 1999, and again in 2007, and chosen by BusinessWeek as one of the two top professors at Chicago in 2000. While at Notre Dame University in 1994 he was named MBA Teacher of the Year.
Click for complete biography | | Chad Syverson |  Chad Syverson teaches MBA courses in Competitive Strategy and Industrial Organization at the University of Chicago Booth School of Business. Before joining the Chicago Booth faculty, Professor Syverson was on the faculty of the University of Chicago Department of Economics. His research spans several topics, with a particular focus on the interactions of firm structure, market structure, and productivity. His work has been published in several top journals and has earned several National Science Foundation Awards, Olin Foundation Grants, and a Brookings Dissertation Fellowship.
Click for complete biography |
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| Register Now |
| Jun 18-Jun 22 2012 | $8,295.00 |  |
| Oct 08-Oct 12 2012 | $8,295.00 | |
| Jan 28-Feb 01 2013 | $8,295.00 | |
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| Executive Program in Corporate Strategy Program Information Request |
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